Wednesday, August 15, 2007

Spb Software House receives Shareware Industry Awards

Spb Software House, the leading Windows Mobile software maker, receives the Best Program for PDA's recognition from the Shareware Industry Awards for second consecutive year.

Among the most attractive features of today's Windows Mobile devices is their ability to grow in functionality with the installation of new software, as well as their seamless compatibility with the digital devices at home and at work.

"The Shareware Industry Awards were conceived as a way to honor, and acknowledge some of the best software available that uses the shareware marketing model." This year, the Spb Mobile Shell got the highest expert recognition as the Best Program for PDA's, whereas back in 2006, the same highest appraisal was given to Spb Diary.

The shareware marketing approach has to do with the "try before you buy" philosophy, meaning that the shareware software makers have to be confident in the quality of their products, and be sure that after trial, users will stay loyal and pay for more of the same.

The Shareware Industry Awards are voted on by registered participants, with a maximum of five officially nominated contestants in each of the 16 categories of best-in-class software. This year, Spb Software House is honored to go shoulder to shoulder with such renowned software vendors as Microsoft Corporation with its Microsoft Office 2007 in the Best Business Application or Utility category, and Google Inc. getting Best Hobby or Personal Interest with its Google Earth.

www.spbsoftwarehouse.com


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